1. Inventory Creation
Agency/publisher titles with a vetted hardback or paperback edition automatically pass baseline QA.
SSA Gateway only runs originality and SSA formatting checks.
📌 This creates instant inventory of high-quality SSA Certified ebooks.
Indie/self-published titles go through the full SSA QA pipeline (Marlowe, AI/StoryGrid, human/BPO review).
If successful, they are certified and added to the Registry.
Outcome: SSA Certified Registry containing both agency-passed and indie/self-pub titles.
2. Author Consent
Every author must sign up to participate.
Two pathways:
Direct: author registers through SSA Gateway, uploads, and consents.
Facilitated: Google notifies Play Books authors with an opt-in link.
Consent includes a digital timestamp and audit log entry.
📌 Ensures all SSA Certified works have clear rights-holder approval.
3. SSA QA Pipeline
Automation: Marlowe Basic (craft), AI originality & StoryGrid (structure).
Human review: outsourced BPO team checks genre, length, and spot chapters.
Audit: random NZ-based audits maintain sovereign oversight.
Certification: GenFu Certificate ID + public Registry entry.
📌 Machine = scalable, BPO = flexible, NZ audit = incorruptible.
4. Registry Sync with Google
SSA Registry feeds certified titles to Google Play Books via API/bulk sync.
Contract principle:
Only SSA Certified titles may carry SSA slots.
Play Books displays them as a premium tier.
Google does not run QA — it relies on SSA Gateway.
📌 Creates a clean, high-quality ad inventory for Play Books.
5. SME / Brand Engagement
Brands use Google Ads, selecting SSA Ebook Inventory as a channel.
Upload campaign brief + assets.
Options:
1. Use an agency-produced adscene.
2. Contract an SSA Certified Author (via SSA Creative Pool) to write one.
📌 Mirrors existing AdSense workflow — no retraining for brands.
6. Ad Creative Workflow (New Layer)
Brand/SME provides: campaign brief, product details, audience, and call-to-action.
Creative options:
SME uploads ready-made adscene (agency-written).
SME outsources to SSA Certified Author via Creative Pool → author writes storified adscene in SSA format.
SSA Gateway role:
Reviews every creative for story beats (Inciting Incident → Resolution).
Enforces format rules (H5 tags, emoji, spacing).
Validates brand safety + adjacency.
Approved adscenes stored in audit log and linked to SME campaign.
📌 This keeps creative aligned with the way Google Ads already handles banners/text ads.
7. Distribution & Revenue Flow
Certified ebooks with adscenes delivered to Google Play Books.
Readers experience non-intrusive, storified ads woven into the narrative flow.
SME pays via Google Ads.
SSA Gateway revenue share:
% Author/Creator
% SSA platform
% Google (host cut)
% NZ tax clearing
📌 Monthly statements provided to authors and SMEs.
8. Post-Launch Governance
SSA Gateway monitors:
Reader ratings, complaints, and completion rates.
Rolling quality score; slots paused if quality drops.
Random re-audits to maintain trust.
Registry updated in real time.
📌 Ensures transparency and long-term integrity.
✅ Why This Works
Instant inventory from agency mirrors = immediate scale.
Indie pipeline ensures inclusivity with quality.
Google Ads workflow unchanged = brands stay in familiar territory.
SSA Gateway anchors sovereignty: consent, QA, creative audit, registry, royalties.
⚡ In short:
1. Books → agency auto-pass or indie QA certified.
2. Consent → author sign-up (direct or Google-facilitated).
3. SSA QA → automation + BPO + audits.
4. Registry sync → premium tier on Google Play Books.
5. Brands → contract via Google Ads.
6. Ad Creative → SME uploads or contracts SSA author; SSA Gateway audits.
7. SSA Gateway → injects approved creatives into ebooks.
8. Google Play Books → distributes SSA ebooks.
9. Revenue & monitoring → governed by SSA Gateway.
