SME fit: martial arts schools, boutique gyms, fitness apps
1. Inciting Incident
Ever had one of those mornings when the mirror told you the fight had already been lost before you even left the room?
2. Escalation
I saw too many believe strength belonged only to the chosen — the fastest, the fittest, the few. The rest left to fade.
3. Value Shift
That’s why we train different. Not to win medals, but to survive storms. Discipline in sweat, resilience in form, courage in every rep that doesn’t quit.
4. Turning Point
The first time someone hit their stance and didn’t fall, they weren’t just ready for the ring. They were ready for the world.
5. Resolution
That’s what I believe fitness is: not vanity, not noise, but armor forged from within.
6. Sale / CTA
🎙️ [Optional 30s audio: coach’s voice, sharp + motivating]
🖼️ [Visual: silhouette training under floodlight, steam rising in the cold]
CTA: “Forge your armor now → [Button] ✅”
