SME fit: streetwear SMEs, artisan designers, boutique tailors
1. Inciting Incident
Ever had one of those nights when the crowd blurred, and you swore you’d never vanish into it again?
2. Escalation
The city stitched sameness — racks of copied clothes, uniforms disguised as style, fabric without fire.
3. Value Shift
That’s why I cut bold. Threads that shout, shapes that burn, patterns that refuse to bow. Each piece stitched for the one who wears, not the many who follow.
4. Turning Point
The first time someone walked in our design, the street didn’t swallow them — it made way.
5. Resolution
That’s what I believe fashion is: not cover, not noise, but armor made of self.
6. Sale / CTA
🎙️ [Optional 30s audio: designer’s voice, edgy + clear]
🖼️ [Visual: model framed in floodlit alley, neon flare against dark cloth]
CTA: “Wear your fire → [Button] ✅”
